We offer our services to organizations that are lacking drive and energy. Maybe the original vision has been forgotten or is not being communicated effectively to all stakeholders, or maybe there never was a clear vision. Whatever the case, we can partner with you to bring clarity of purpose to your business, which in turn will energize and inspire every person involved. 

DZYN Solutions can:

• Identify your company’s purpose through a unique Discovery Process and develop a strategic marketing plan based on that purpose.
• Improve your company’s culture.
• Empower your team through membership and meaning.

Your company does not just exist to make money. Revenue is simply an outcome of a strategic plan that works. Until you discover the deeper reason for your company’s existence, you’ll struggle to get everyone on your team moving in the same direction, and you won’t hit the objectives you have set.

In other words, if you don’t know the why behind what you do, you’ll have a difficult time identifying the how and the what. (If you’ve never heard Simon Sinek speak on the topic of finding your why, watch his TedTalk or visit his website. We have used a similar approach for decades to develop a company’s strategic direction.)

Our Discovery Process uncovers your purpose, which not only attracts the loyal customers who will appreciate your product or service, but also creates a place where people want to work. Through our Discovery Process, we are able to:

1. Understand your business within a relevant and holistic context.
2. Assess what is and what isn’t working.
3. Reveal important insights to develop your higher purpose that will lead to the strategies and direction you need to take.

The Discovery Process lays the foundation for long-term success. Your company’s purpose will become evident, providing the road map to your ultimate strategic direction and brand essence that will lead to greater health, success, and profitability.

Develop a Strategic Plan

With a clear purpose statement in place, DZYN Solutions will craft a strategic marketing plan to support growth. This targeted and highly personalized strategy will increase market share, brand awareness, sales, and revenue according to your organization’s goals and priorities.

Every company has a distinct culture and method of doing things. However, cultural differences are not always easy to spot. Each organization has a different set of rules, both written and unwritten, that govern behavior. Despite the fact that it’s not always obvious, culture has a powerful effect on how an organization functions and operates. That’s why we’ve partnered with Human Synergistics to access world-class tools that measure organizational culture and offer 360 degree feedback for leaders.

As accredited consultants, we can administer the following assessments, guide you through the findings, and help you develop strategies and techniques for your leaders and your organization to grow.

Organizations

Organizational Culture Inventory® (OCI)

• Measures the attributes of organizational culture most closely related to the behavior and performance of members.
• Reveals what members collectively believe is expected of them and how those behavioral norms influence their engagement and effectiveness.
• Provides an unmatched foundation for constructively changing organizational culture.

Leaders & Managers

Leadership Impact ® (L/I)

• Provides managers and executives with unique insights into their personal leadership strategies.
• Uses both self-assessment and feedback from colleagues.
• Identifies the gaps between the way you want are perceived and the leader you want to be.

Management/Impact ® (M/I)

• For mid- to lower-level managers and others with management responsibilities.
• Uses both self-assessment and feedback from colleagues.
• Promotes a healthy organizational culture by developing and coaching managers.

Life Styles Inventory™ (LSI)

• Individual development tool designed to identify your confirmed strengths, unrecognized strengths, blind spots, and stumbling blocks.
• Uses both self-assessment and feedback from colleagues.
• Recommended for executives or anyone who wants to improve their effectiveness in their roles and better cope with stress, pressure, and change.

Studies have shown that people have three biogenetic needs that must be met in order to reach the peak of effectiveness and personal well-being. When a company provides membership, empowerment, and meaning, employees are happier and more productive, leading to a company that is more profitable.

But how do you bring about this type of culture?

We have a process, developed after training with the Liautaud Institute (University of Illinois at Chicago) that is proven and effective. Using a combination of workshops and bi-monthly meetings, we guide small groups through a series of experiential learning exercises that establish trust, improves communication, and cultivates emotional intelligence. By starting with this powerful key to collaboration, and by working in small groups rather than a top-down approach, organizations change quickly and produce measurable results.

Results

These are some of the improvements we’ve seen as a result of Empowered Teams:

• Increased Emotional Intelligence
• Increased Social Awareness
• Increased Relationship Management
• Improved Team Synergy
• Increased Self-Esteem
• Higher Retention Rates
• More Promotions
• Improved Internal/External Communication
• Higher Levels of Trust